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PS To register: http://moreclients.eventbrite.com/

Back in the saddle again

I took off the period from the Memorial of Trumpets (what most Jews call Rosh HaShana) through Yom Kippur, the Day of Atonement, at least in terms of blogging. I didn’t stop working entirely, but I did focus on just a couple of things, and on taking full advantage of joining with my people in reflection on the past year and the coming year, and on making things right with fellow humans.

In the Yom Kippur prayerbook, it says that in observing the day we can find forgiveness for offenses against God, but that for offenses between people, we must go to them. That’s a very practical and loving point of view, and I appreciate it.

blowing the shofar (by Alphonse Lévy)
Image via Wikipedia

And that goes for both asking and giving forgiveness.

Hmm…what if I cast a broader net here? OK. If I have offended you, my reader, in any way, I ask your forgiveness. And I invite you to write or call me and tell me about it, so that I can also seek not only forgiveness, but a place of reconciliation. I mean it. My cell number is 650-336-3937.

I’ve grown more and more aware of the significance of emotions in my life and in my communications. When I was a math grad student, good writing was elegant, and elegance meant succinctness. Expressing a thought in the fewest possible words and symbols was the peak of elegance. Unfortunately, I carried that over into my writing. My greatest challenge is to being juicy, and not just concise.

It’s odd, because I’m a very emotional person. I just didn’t accord emotions–mine or those of others–the weight they deserve in human discourse. Now I can say that I feel bad about that. Sorry, even. And determined to do better. (See? Feelings! :-) )

Feelings enter naturally into fiction and memoirs. But less naturally into the books being written by my typical clients, who are typically trying to explain their “special sauce” to prospective clients. And that fact makes them all the more important. Emotions are what engage the reader, not facts. Facts are important, but feelings communicate.

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After the book

Read this from Bob Stein, of the Institute for the Future of the Book:

the future of the appPost date 08.02.2010, 10:37 AM

posted by bob stein

Assuming that whatever replaces the book in the futurist landscape to come will not be called “a book,” people often ask me why I named our group The Institute for the Future of the Book. My answer has consistently been a variant of the following: while it’s true that whatever replaces the book as a crucial mechanism for moving ideas around time and space is not likely to be called “a book,” since we don’t have that word yet, “book” works better than “institute for the future of discourse” or “institute for thinking about what comes after the book.” I end my answer by suggesting that one day we’ll realize that a word describing a new-fangled object, or perhaps a word referring to a range of behaviors has come to signify the dominant media form which has in fact supplanted the book.

I’ve always assumed that day would be years or even decades off. But recently, while listening to the Flux Quartet play Morton Feldman’s First Quartet on a gently swaying barge in the east river, i suddenly recognized our first candidate — “app.” It’s not the pretty or expressive word I was hoping for, but it feels right.

The aha moment went like this . . . . while zoning in and out of the Feldman piece I started to think about the iPad that I’d been using for the past six weeks — not only for most of my reading, but for playing expressive games like my current favorite, SoundDrop, answering email, surfing the web, watching videos, and listening to music. The iPad has become the center of my media universe, much more than my computer, iPod, or iPhone have ever been. My text used to come in an object we called a book; movies came on tapes, laserdisc, and DVDs, music on records and CDs and games on cartridges and CDs. Now they are all appearing as apps of one sort or another on my iPad.

The distinction between media types was a lot more important during the analog era of the mid-twentieth cenury. In 1950 no one would confuse a novel with a movie or a song with a TV show. But today we have e-books with video sequences, and movies published with extensive text-based supplements. Is Lady Gaga a music star or video star? More

What do you think? And if you’re in the neighborhood on September 13, come to my Meetup here in Mountain View, CA, to discuss it.