I just listened to a recording of Alex Mandossian speaking about talking to people with different listening styles. Based on David Kolb’s theory of experiential learning, Alex suggests (in the context of his Teleseminar Secrets course) that you address, in your teleseminars, these 4 types of learner–people who ask:
- Why?
- What?
- How?
- What if?
In other words, first explain why do or learn whatever you’re speaking about; then, details about what it is; follow with words about how it works; and finally, consider contingencies, alternatives, “plan b,” etc.
In my BookProgram approach to writing books, I discuss the power of completing your structure before starting on your content. I’ve found that structuring is an obstacle to many authors, so I’ve been looking for ways to help authors create their structure. Alex’s interpretation of Kolb’s styles sounds like one approach that can be useful for authors, too. I’ll be trying it on my next book.
Let me know what you think about this approach: joel@joelorrcoaching.com
